Program Directors

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About the Job

Direct and coordinate activities of personnel engaged in preparation of radio or television station program schedules and programs, such as sports or news.

It is also Called

  • Vice President of News
  • TV News Director
  • Television Program Director (TV Program Director)
  • Station Manager
  • Sports Director
  • Research/Program Director
  • Radio Program Director
  • Public Service Director
  • Programming Director
  • Programming Coordinator
View All

What They Do

  • Participate in the planning and execution of fundraising activities.
  • Cue announcers, actors, performers, and guests.
  • Conduct interviews for broadcasts.
  • Direct setup of remote facilities and install or cancel programs at remote stations.
  • Read news, read or record public service and promotional announcements, or perform other on-air duties.
  • Develop budgets for programming and broadcasting activities and monitor expenditures to ensure that they remain within budgetary limits.
  • Operate and maintain on-air and production audio equipment.
  • Select, acquire, and maintain programs, music, films, and other needed materials and obtain legal clearances for their use as necessary.
  • Review information about programs and schedules to ensure accuracy and provide such information to local media outlets.
  • Act as a liaison between talent and directors, providing information that performers or guests need to prepare for appearances and communicating relevant information from guests, performers, or staff to directors.

Interests

People who work in this occupation generally have the interest code: ECA.

This means people who work in this occupation generally have Enterprising interests, but also prefer Conventional and Artistic environments.

Work Values

People who work in this occupation generally prize Achievement, but also value Recognition and Independence in their jobs.

Things They Need to Know

  • Communications and Media - Knowledge of media production, communication, and dissemination techniques and methods. This includes alternative ways to inform and entertain via written, oral, and visual media.
  • English Language - Knowledge of the structure and content of the English language including the meaning and spelling of words, rules of composition, and grammar.
  • Customer and Personal Service - Knowledge of principles and processes for providing customer and personal services. This includes customer needs assessment, meeting quality standards for services, and evaluation of customer satisfaction.
  • Administration and Management - Knowledge of business and management principles involved in strategic planning, resource allocation, human resources modeling, leadership technique, production methods, and coordination of people and resources.
  • Personnel and Human Resources - Knowledge of principles and procedures for personnel recruitment, selection, training, compensation and benefits, labor relations and negotiation, and personnel information systems.

Things They Need to Be Able to Do

  • Critical Thinking - Using logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions or approaches to problems.
  • Speaking - Talking to others to convey information effectively.
  • Judgment and Decision Making - Considering the relative costs and benefits of potential actions to choose the most appropriate one.
  • Reading Comprehension - Understanding written sentences and paragraphs in work related documents.
  • Active Listening - Giving full attention to what other people are saying, taking time to understand the points being made, asking questions as appropriate, and not interrupting at inappropriate times.
  • Active Learning - Understanding the implications of new information for both current and future problem-solving and decision-making.
  • Coordination - Adjusting actions in relation to others' actions.

Education Required

Most of these occupations require a four-year bachelor's degree, but some do not.

Wages

In 2017, the average annual wage in Pennsylvania was $73,560 with most people making between $30,010 and $140,410

Outlook

0.62%
avg. annual growth

During 2014, this occupation employed approximately 3,400 people in Pennsylvania. It is projected that there will be 3,610 employed in 2024.

This occupation will have about 21 openings due to growth and about 109 replacement openings for approximately 130 total annual openings.



Pennsylvania Department of Education